Aesthetics Matter, as the Burgeoning Metallic Pigments Market Shows

Visual appeal is playing a bigger role in sales of and demand for products in current times than ever before. Better aesthetics not only create a greater appeal in the eyes of the consumer, but also allow the product to be sold at higher rates. Better visual appeal can also symbolize product quality, although the final verdict will always be done after the product is used. Nonetheless, visuals are what affect the consumer first, and therefore an effective visual or even packaging can lead to a greater number of sales. This applies to all markets associated directly with the common consumer, especially in the case of industries such as paints and automobiles. An increasingly important field in this regard is the global metallic pigments market.

The Scope for Growth of the Global Metallic Pigments Market

The global metallic pigments market is predicted to cross US$1.2 bn before the end of 2023. It was already recorded at US$736.20 mn in 2014, which puts it at a CAGR of 6.40% between 2015 and 2023. This sturdy growth rate has been possible due to the recent boom in the global automotive industry. As car sales around the world increase, so does the demand for metallic pigments. In fact, in terms of end users, the automotive industry was the largest segment of the global metallic pigments market in 2014.

The key players that have moved ahead with this market are ALTANA AG, BASF AG, Carl Schlenk AG, Silberline Manufacturing Co., Asahi Kasei Corporation, Sun Chemical Corporation, Umicore N.V., Coprabel, Metaflake Ltd., and Geotech International B.V.

Automobile Paints are Serious Business

Paints and the other visual characteristics of a car mean the world when it comes of the kind of consumer a car company is trying to attract. From the consumer’s side, the right paint job can become the difference between a good-looking car and a great car that he or she is compelled to buy. Therefore, the amount of research and development that goes into studying and innovating car paint pigments, especially metallic pigments, is exceptionally high. The engineers behind high-quality metallic pigments use several characteristics to define various qualities of the paint, such as fluctuations in lightness, the level of noise, flake orientation, and the scaling properties of the paint. These properties help them define and innovate the next big color or paint texture.

Metallic Pigments in Architecture

Apart from the visual appeal, metallic pigments also impart other major utility-based qualities to the product. These include resistance to corrosion, which is a key reason why metallic pigments also finds major usage in architecture and marine coatings.

One of the key players in the global metallic pigments market, Axalta Coatings Systems, is trying to step into the anodized paint applications with its AR400 Anodic Natura Powder Coating, meant for both architecture and automotive industries. The company’s idea was to create a pigment that would not only make a surface look like anodized aluminum, but actually outperform it. Similar innovations are keeping the global metallic pigments market in tune with the current demand patterns, thus creating a more sustainable market for the coming years.

Growth of Global Market for Micro Irrigation Systems Shifts into High Gear with Increasing Water Scarcity Issue Worldwide

Micro irrigation is a form of irrigation that helps in saving fertilizers and water by delivering water at the base of the plant, through a network of valves, micro sprays, tubing, drip emitters, and pipes. A micro irrigation system plays a very crucial role in the agricultural practices, by ensuring accurate application of water to plants and boosting the overall production yield.

According to a research study by Transparency Market Research, in 2014, micro irrigation systems market was valued at US$2,594.7 mn and is predicted to reach a valuation  of US$9,140.2 mn by the end of 2023. The market is projected to register a 15.10% CAGR between 2015 and 2023.

Sprinklers Irrigation Systems Segment to Register 14.50% CAGR from 2015 to 2023

The global market for micro irrigation systems can be categorized on the basis of product type into drip and sprinkler irrigation systems. The sprinklers segment is further sub-categorized into traditional sprinklers, center pivot sprinklers, and lateral move sprinklers. In 2014, the sprinklers segment led the market, holding a share of 83% in the overall micro irrigation systems market. The increasing adoption of micro irrigation systems for maintaining turf grass, landscaping, and fields is estimated to fuel the growth of the market in the near future. As a result, this segment is projected to register a 14.50% CAGR between 2015 and 2023.

The growing water scarcity issue is one of the key factors boosting the demand for micro irrigation systems across the globe. On the flip side, the high cost of installation and lack of expertise in managing the systems are expected to hamper the growth of the market in the coming years.

Asia Pacific to Witness Rapid Growth due to Increasing Adoption of Micro Irrigation Systems

Among the major geographical segments, in 2014, Europe dominated the market, accounting for a share of 32% in the global market for micro irrigation systems in terms of revenue. The rapid growth of this region can be attributed to the increasing need for micro irrigation systems for well-organized water distribution and development of stadiums, sports grounds, and public parks in several countries in Europe, including Germany, Spain, the U.K., Italy, and France. On the other hand, the Asia Pacific micro irrigation systems market is anticipated to grow rapidly in the next few years, thanks to the favorable government initiatives for adopting micro irrigation systems. Japan, China, India, South Korea, and Australia are expected to be the major contributors towards the growth of the market in this region.

Some of the prominent players operating in the global market for micro irrigation systems are Rain Bird Corporation, Eurodrip SA, Hunter Industries, Inc., Rivulis Plastro Ltd., Lindsay Corporation, Sistema Azud SA, Elgo Irrigation Ltd., T-L Irrigation Company, Jain Irrigation Systems Ltd., Valmont Industries, Inc., Reinke Manufacturing Company, Inc., Netafim Ltd., and The Toro Company.

Global Power System Analysis Software Market to Exhibit 12.6% CAGR 2016-2024, Growing Investments on Smart Grid Systems to Drive Growth

With the growing demand for electricity, utility providers are struggling to optimize their efficiency and minimize losses occurring during generation and distribution of electricity. Power system analysis software addresses this issue. The data generated from smart components such as automated distribution systems, meters, and sensing and measurement devices is transmitted to the utility station where predictive analysis of the data is done with the help of power system analysis software. Such predictive analysis helps utility providers to efficiently cater to the surging demand for electricity with optimum returns on investment.

The global power system analysis software market is expected to expand robustly at a CAGR of 12.6% during the period between 2016 and 2024. The overall market was worth US$3,540.4 mn in 2015 and is anticipated to reach a valuation of US$10,245.6 mn by 2024. Increased investment on smart grid systems has propelled the demand for power system analysis software, especially across developed economies. For example, in Canada, the government’s efforts to transform power supply and upgrade electricity infrastructure have majorly boosted the growth of the power system analysis software market in North America.

Green Energy and Smart Power Technology to go Hand in Hand

Some of the prominent companies in the global power system analysis software market are Siemens AG, ABB Ltd., General Electric Company, ETAP/Operation Technology Inc., Schneider Electric DMS NS, Atos SE, PSI AG, Artelys SA, Operation Simulation Associates Inc., Energy Exemplar, Unicorn Systems, Electricity Coordinating Center Ltd., Open Systems International Inc., PowerWorld Corporation, Eaton Corporation Plc, Nexant Inc., Pöyry, Electrocon International Inc., DIgSILENT GmbH, and Neplan AG.  With the growing demand for green energy, the field of digital power generation has attracted unprecedented attention. The key players in the global power system analysis market are focussing on introducing Internet of Things (IoT) to analyze operating data across smart grids to increase efficiency during generation and distribution of electricity.

ABB Introduces Smart Sensors to Analyze Operating Data across Low-Voltage Motors

Analyzing operating data has not been limited to smart grids. Switzerland-based ABB Ltd. has recently introduced its new sensor technology for low-voltage motors. This sensor technology can increase equipment lifetime by 30% while reducing downtime by 70%. These smart sensors are attached directly to the motors and are able to send operating data such as vibration, temperature, power consumption, and potential overload through wireless mode. The compiled data is then analyzed on a customized platform by the plant operator who can take decisions that will reduce energy consumption and the wear and tear on low-voltage motors. The data transmitted wirelessly is encrypted to a secure server.

In the coming years, organizations are expected to focus more on energy consumption and emission. As a result, the demand for smart power technologies including power system analysis software is bound to surge.

Apheresis Equipment Market – In Which Direction will Tightening Grip of Regulators Steer Growth?

The global market for apheresis equipment is projected to stand at a valuation of US$2.3 bn by 2018, according to Transparency Market Research (TMR). The market intelligence firm also states that the global apheresis equipment market is expected to log a compounded annual growth rate (CAGR) of 11.3% between 2012 and 2013. Although these numbers might seem encouraging, regulators are watching this space more closely than ever before; the market’s growth is certainly not devoid of challenges. 

While on one hand growth will occur as a result of a spike in demand for plasma products and plasma itself, the risks associated with the procedure are likely to pose an obstacle to the apheresis equipment market’s growth. 

Regulators in the U.S. are Proposing to Classify Apheresis Systems as Class 2 Medical Devices

In a recent development on the regulatory front, a panel of advisers to the United States Food and Drug Administration (FDA) have stressed on more regulatory scrutiny for medical devices that use centrifugal force on whole blood so as to separate blood components such as plasma and then pump that blood back into the patient. The FDA, in February 2016, convened the Gastroenterology and Urology Devices Panel, which functions under the aegis of the Medical Devices Advisory Committee, to receive inputs on how such devices should be regulated. 

The fact that this development is occurring in the United States, one of the largest markets worldwide for apheresis equipment will have some impact on the global market too. In the United States, as many as 17 types of centrifuge-based apheresis systems for therapeutic purposes have received a stamp of approval and are on the market, says a report on the Medscape website. However, these devices have not been assigned to any of the classes created by medical device regulatory authorities via a 1976 law. 

The American Society for Apheresis terms apheresis as being an effective first-line therapy for a range of diseases such as Guillain-Barré syndrome, severe cryoglobulinemia, myasthenia gravis, and fulminant Wilson disease, among others. In several other illnesses, apheresis is used as a second-line treatment. However, of the 1447 reports that were submitted to the agency between 2010 and 2015, 20 reports of deaths were also included.

The FDA has noted that many of the aforementioned diseases have a high rate of morbidity, which could also be attributable to the many deaths and adverse events associated with its examination of the Manufacturer and User Facility Device Experience database for apheresis equipment. 

Going forward, the agency is proposing to classify apheresis systems as class 2 medical devices. This class includes devices that pose an intermediate degree of risk and such devices are required to undergo a 510K premarket clearance. Also on the cards in the United States is more detailed information on the labels of apheresis equipment and systems. However, a final decision on this front is awaited.

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Where do the Growth Opportunities Lie in the Global Apheresis Equipment Market?

The growing interest in using apheresis therapy during anti-aging treatments is expected to have a positive impact on the market’s overall growth. Plasma therapy, for instance, has been endorsed by numerous celebrities and is on course to becoming a mainstream anti-aging treatment. This opens a new window of opportunity for companies in the global apheresis equipment market. 

Global 3D Printing Materials Gains from Growing Consumer Preference for Products with Attractive Packaging

The global 3D printing materials market has been witnessing a substantial rise over the past few years. The rapid rise in the demand for 3D printing, propelled by the shifting interest of consumers toward products with attractive packaging, has boosted the 3D printing materials market significantly in the recent times.

A research report published by Transparency Market Research (TMR) states that in 2013, the worldwide market for 3D printing materials stood at US$450 mn. Experts project this market to rise at a CAGR of 18.0% during the period from 2014 to 2020 and attain a value of US$1.4 bn by the end of 2020.

Asia Pacific 3D Printing Materials Market to Exhibit Fastest Growth in Coming Years
In 2013, North America emerged as the largest regional market for 3D printing materials across the world with a share of more than 37% in the overall demand reported for these materials. However, in the coming years, Asia Pacific is likely to experience the fastest growth among all the regional markets for 3D printing materials on account of the rising uptake of 3D printing technology in various Asian economies such as China and Japan.

In terms of volume, Europe, North America, and Asia Pacific are expected to exhibit significant growth over the next few years. However, the market in the Rest of the World is anticipated to experience sluggish growth in the nearing future, owing to the limited scope of 3D printing technology in this region.

Plastics Enjoy Highest Demand in Global 3D Printing Materials Market

Metals, ceramics, plastics, lay wood and wax are the main materials used for 3D printing in the global arena. In 2013, the demand for plastics was the highest among these materials. The segment occupied a share of 48% in the overall demand reported for 3D printing materials that year.

The increasing demand for plastics for the 3D printing of electronics and other products is likely to maintain this trend in the near future. The flexibility and the durability, plastics provide, are the key factors behind its soaring demand in 3D printing.

The industrial, aerospace, education, architecture, automotive, electronics and consumer goods, pharmaceuticals, and military sectors are the prime application areas for 3D printing materials market. Here is a snapshot of the demand scenario for 3D printing materials in various segments.
  • The electronics and consumer goods segment exhibited the highest demand for 3D printing materials in 2013 with a share of 23% while the automotive segment occupied the second position.
  • During the period from 2014 to 2020, the demand for 3D printing materials in the electronics and consumer goods segment is likely to rise at a CAGR of 17.0%.
  • Other application segments are also projected to report a significant demand for 3D printing materials over the next few years.
Some of the major producers of 3D printing materials in the global market are Voxeljet AG, SLM Solutions GmbH, Stratasys Ltd., Optomec, ExOne GmbH, Solidscape Inc., EOS - Electro Optical Systems, Arcam AB, Concept Laser GmbH, and 3D Systems Inc.

Leading Manufacturers Campaigning to Promote New Surgical Equipment: A Driving Factor for Global Surgical Equipment Market

Surgical equipment is utilized for various functions during surgical procedures including making incisions, grasping certain tissues, holding tissues and organs back, and closing wounds. Electrosurgical devices, surgical handheld devices, and sutures and staples are some of the commonly used surgical equipment in surgery rooms. Technological advancements in the medical devices market, the rapidly increasing elderly population, the rise in the number of surgical procedures, and the increasing demand for minimally invasive procedures are some of the factors expected to propel the global surgical equipment market in the years to come. 

However, in a sector defined by ample growth opportunities, competition naturally remains high. This has prompted manufacturers of surgical equipment to adopt aggressive marketing and promotion campaigns to gain new customers. 

This is helped by the fact that many hospitals are also focusing on adding more centers and operating rooms where surgeries can be performed with new surgical equipment. For instance, at the Andover-based Lawrence General Hospital, seven new operating rooms are expected to be inaugurated by August 2016. These operating rooms are expected to have more space and will occupy new surgical equipment. As hospitals are increasingly focused on delivering world-class services, more such investments are expected to be seen.

Surgical Sutures and Staples Segment to Drive Global Surgical Equipment Market

The availability of a variety of surgical devices is expected to propel the global surgical equipment market in the years to come. The global surgical equipment market was valued at US$8.43 bn in 2012 and is expected to reach US$11.28 bn by 2019, predicted to progress at a 4.20% CAGR from 2013 to 2019 owing to the increasing preference for minimally invasive surgeries.  

The global surgical equipment market is segmented on the basis of geography and product type. By product type, the global surgical equipment market is classified into electrosurgical devices, surgical handheld instruments, and surgical sutures and staples. In 2012, the surgical sutures and staples segment accounted for a dominant share of 55% in the global surgical equipment market. However, the demand for electrosurgical devices is expected to increase in the years to come. 

North America to be Dominant Region in Global Surgical Equipment Market

By geography, the global surgical equipment market is divided into Europe, North America, Latin America, Asia Pacific, and Rest of the World. Currently, the global surgical equipment market is led by North America, followed by Europe. Going forward, Europe and North America are predicted to maintain their dominance due to the rising demand for surgical equipment. The rising public investments in the healthcare sector are expected to propel the Asia Pacific surgical equipment market in the years to come. 


Factors such as the high cost of surgical equipment, side effects of certain surgical devices, and the implementation of the Patient Protection and Affordable Care Act (PPACA) in the U.S. are predicted to restrict the growth of the global surgical equipment market. Leading players will find growth in emerging economies in Eastern European countries to increase their contribution in the global surgical equipment market. Some of the leading players operating in the global surgical equipment market are Ethicon, Inc., B. Braun Melsungen AG, CONMED Corporation, Integra LifeSciences Holdings Corporation, Stryker Corporation, and CareFusion Corporation.  

Sports Medicine Devices Market to Rise, Thanks to Increasing Awareness about Health Fitness in Baby Boomers

Sports medicine devices are utilized for the treatment and prevention of exercise- and sports-related injuries. Injuries caused owing to general exercise and sports include knee and ankle injuries, head injuries, strains and sprains, muscle cramps, and ligament ruptures. Sports medicine devices are either externally attached, utilized for minimally invasive procedures including arthroscopy, or surgically implanted. The global sports medicine devices market stood at US$6.1 bn in 2012 and is predicted to reach US$8.3 bn in 2019, expanding at a 4.40% CAGR between 2013 and 2019. 

Transparency Market Research (TMR), a market intelligence company, throws light on the major factors fuelling the growth of the market for sports medicine devices. TMR also highlights the ways these drivers are expected to further fuel the growth of the market in the coming years.

  • Increasing Awareness about Health and Fitness in Baby Boomers: Apart from the youth demographic, baby boomers all around the world are highly motivated to stay healthy and have been taking the necessary steps to maintain a youthful appearance. The knowledge that exercise enhances health and reduces the risk of diseases has also encouraged baby boomers to stay active. They are inclined towards enjoying a high quality of life and thus are fuelling the sales of a number of fitness services and products. Baby boomers are at a high risk of injuries owing to weakening of their bones due to aging. Hence, the gigantic size of the baby boomers market globally leads to huge opportunities for the sports medicine devices market.
  • Rising Online Marketing Propelling Development of Recovery and Support Products: The rise in online marketing is also a key factor augmenting the growth of the sports medicine devices market. Detailed product and pricing-related information can be gathered on recovery products and orthopedic products sold in the sports medicine devices market. In addition, consumers may easily access information on these products via social media platforms and web advertisements by healthcare companies and can choose the products suitable for their needs, thus augmenting the market’s growth.
  • Product Miniaturization has Enabled Sports Activities for the Physically Challenged: The market for sports medicine devices has brought in easy portability, accessibility, and convenience, particularly for the physically challenged. Device miniaturization and technological advancements have enabled the physically challenged to take part in sports activities and lead a good quality of life. A number of vendors are manufacturing products keeping in mind the specific requirement of these customers. Furthermore, the introduction of wireless technology in portable healthcare equipment has raised the overall healthcare standards and has also raised the prospects for patient mobility at home and in hospitals. 
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Hence, owing to these prime factors, the sports medicine devices market is poised to grow by leaps and bounds in the coming years. However, the absence of reimbursement options for academic sports injuries and the reduced budget allocation given to sports globally are amongst the key factors that may inhibit the growth of the market in forthcoming years.

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