Global OSS/BSS Market: Expansion of Telecommunication Industry Fuelling Market Growth at 12.7% CAGR



Operation support systems (OSS) and business support systems (BSS) are utilized by telecommunication service providers to manage their network and customer base. These systems ensure optimal user experience through services such as provisioning, billing, order management, and customer relationship management (CRM). Across the telecommunications industry, these systems are used to support several end-to-end services. The global OSS/BSS market is estimated to expand at a CAGR of     12.7% during the period between 2014 and 2020. The overall market was worth US$21.86 bn in 2013.

In the OSS segment, the majority of the demand was for service assurance and service fulfilment solutions in 2013. On the other hand, the growth of the BSS segment has been driven by the demand for customer management and revenue management services. It is estimated that in the long run, revenue management solutions will witness sustained demand across the globe. With several overlapping features, the line between OSS and BSS solutions has blurred, leading to market players offering both the solutions.

New Generation Operations Systems and Software (NGOSS) to Boost Global OSS/BSS Market

Increasing adoption of convergent billing systems and growing demand for customer care services from telecommunications industry are fuelling the growth of the global OSS/BSS market. The market has a huge opportunity to grow with the rollout of NGOSS. NGOSS (New Generation Operations Systems and Software) is the TeleManagement Forum business solution framework for the creation of next generation OSS/BSS software and systems. NGOSS aims to facilitate the rapid development of low cost and flexible OSS/BSS solutions to meet the business requirements. Some of the key elements of NGOSS are enhanced telecom operations map (eTOM), technology neutral architecture (TNA) and contract interface, shared information/ data model, and NGOSS compliance. However, there are concerns regarding the integration of new OSS/BSS solutions with existing customer care systems.

Network Functions Virtualization to be Successfully Validated by OSS/ BSS Vendors

Among the key trends in telecom industry, three revolutionary models for service-building have emerged namely the software-defined networking (SDN), network functions virtualization (NFV), and cloud. Though these models have been tested to validate them at the functional level, the present challenge is to validate them at the business level. The successful validation of NFV is expected to be largely through OSS and BSS vendors and systems. OSS/BSS operators are presently working on service-specific NFV trials and deployments to create technology silos under a common operations orchestration framework.  The operators are also working on modernizing the OSS, BSS, and network management systems.

It is estimated that by 2016, operations management would be more than just customer care and billing. If OSS/ BSS vendors are able to link SDN and NFV silos and build service agility and operations efficiency, there would be a huge opportunity for the development of the global OSS/ BSS market.

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