Telecom API Market Rising due to Rising Integration of Mobile Applications

The global telecom API market will develop at a robust 23.60% CAGR from 2015 to 2022, says Transparency Market Research. In today’s truly global world, the use of mobile internet is increasingly becoming common for information exchange in real-time. With high-speed data needs on the rise, consumers are switching to 4G LTE networks and are using an array of mobile applications for functional efficiency.

Modern telecommunication systems and their functionalities are based on computer programming algorithms, wherein an application programming interface (API) refers to a set of standard software functions for process efficiency. API, also known as middleware, is the interface between the application and resource of the device on which it is used. The use of API lies in developing applications and services that are free of the device limitations on which the program will eventually run.

What does Telecom API offer?

In mobile telephony, telecom APIs allow application developers to bundle services such as voice, WebRTC, payment, and SMS into their mobile applications. This, in turn, offers an enhanced experience to customers, resulting in increased adoption of their applications and fetching increased revenue per user.

In the bid to maximize gains, telecom carriers are investing heavily in setting up their own API platform in partnership with service providers and aggregators. With the utilization of telecom API, telecom carriers can overcome the competition they face from over-the-top (OTT) service providers for an improved market share and higher revenue.

Analysts at leading market analysis company Transparency Market Research have presented an overview of the telecom API market as follows:

1)    Voice API is the most popular service in the telecom API market and accounted for the largest market share in 2014. Enterprise developers and partner developers are increasingly using voice API in newer mobile applications for information exchange through voice.
2)    WebRTC (web real-time communication) will display a fast growth rate among the services in the telecom API market. Due to the low-cost calling available via WebRTC, this service segment will be ahead of all in the coming years.
3)    In the developing countries of Asia Pacific and the Middle East and Africa, MMS, SMS, and payment APIs will exhibit notable growth in the telecom API market. The increasing use of mobile phones for monetary transactions will drive the payment API service type in the coming years.
4)    Long tail developers will expand at the fastest growth rate in the coming years; the end user segment will display a 25.90% CAGR in the 2015-2022 period.

Differentiator Services Define Competitive Character of Telecom API Market

The global telecom API market is highly competitive with a presence of a large number of local and global players. In this market, not all service providers and aggregators offer all APIs, because of which each company strives to establish itself as a vendor of niche API services. For example, Comverse Inc. and Aepona Ltd. Are identified as key service providers in the telecom API market focused on providing MMS, SMS, WebRTC, and identity management API to telecom carriers. 

In the telecom API space, the payment API sector witnesses relatively less competition. Due to the complex payment process and stringent regulations for financial transactions through mobile devices in different countries, only a few players offer services for the same.


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